Data Centers Watch Archives - Wisconsin Watch https://wisconsinwatch.org/category/government/forward/data-centers-watch/ Nonprofit, nonpartisan news about Wisconsin Wed, 18 Mar 2026 18:38:00 +0000 en-US hourly 1 https://wisconsinwatch.org/wp-content/uploads/2021/02/cropped-WCIJ_IconOnly_FullColor_RGB-1-140x140.png Data Centers Watch Archives - Wisconsin Watch https://wisconsinwatch.org/category/government/forward/data-centers-watch/ 32 32 116458784 Here’s what the data center boom means for Wisconsin’s workforce https://wisconsinwatch.org/2026/03/wisconsin-data-center-boom-workforce-jobs-economy-development-construction-operations/ Thu, 19 Mar 2026 11:00:00 +0000 https://wisconsinwatch.org/?p=1315264 Two people stand in a workshop beside open electrical cabinets and wiring, with one person holding a tape measure, and tools and a ladder are nearby.

Wisconsin Watch spoke to three professors to find out how many jobs and what types of work data centers bring to communities, what the economic trickle-down effects of data centers are and more.

Here’s what the data center boom means for Wisconsin’s workforce is a post from Wisconsin Watch, a non-profit investigative news site covering Wisconsin since 2009. Please consider making a contribution to support our journalism.

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  • Jobs for data centers happen in three phases: development, construction and operations. 
  • The largest numbers of workers are on site when a data center is being built, experts said. 
  • The number of long-term jobs a data center brings depends on the size of the facility. 
  • It’s difficult to measure the ripple effects data centers have on the economy; however, experts say local businesses can benefit from producing components and products for data centers. 
  • Data center technicians will be in high demand as more facilities come online.

As data center developers stake out land in Wisconsin communities, much debate has surrounded whether the computer-packed warehouses will deliver economic benefits locally. 

Waves of opposition and concerns about land, water and electricity use routinely follow data center proposals, while supporters echo that the centers will create jobs and help the economy. 

But what jobs? How many of them? And will they last?

To answer those questions, Wisconsin Watch talked to three professors:

  • Xiaofan Liang, who specializes in urban and regional planning at the University of Michigan.
  • Scott Adams, a University of Wisconsin-Milwaukee labor economist. 
  • Dijo Alexander, who specializes in information technology, digital transformation and artificial intelligence at the University of Wisconsin-Milwaukee. 

Here are some takeaways.

What kinds of jobs do data centers bring?

Data center jobs fall into three major categories that represent phases in their creation: 

  • Development
  • Construction
  • Operations

A data center first needs people to plan for its existence. Developers, engineers, designers and planners lay that groundwork. 

“The data center industry as an ecosystem is pretty big … When they first introduce a data center to a place, they have to figure out the design standard, how to construct all kinds of facilities, how it connects to city systems,” Liang said.

Then, developers must hire heaps of hands-on laborers to construct the gigantic warehouses from the ground up — the largest portion of workers needed in creating and operating a data center. Among other professions, this includes electricians, plumbers and pipefitters, carpenters, structural steel and iron workers, concrete workers and earth drillers.

An aerial view shows a large construction site with cranes, heavy equipment and materials surrounded by snow-covered fields and intersecting roads.
Laborers and construction workers are needed in high numbers to build data centers like this one in Beaver Dam, Wis., experts said. (Joe Timmerman / Wisconsin Watch)

The job boom from early phases fizzles out once the building is complete, Liang said. 

“(During) construction time, you usually have a lot more jobs — maybe 10 times in magnitude more so than operations,” Liang said. 

Operations jobs, fewer in quantity, are largely “unglamorous,” Adams said. 

Some of these roles have relatively low barriers to entry, such as maintenance workers and security guards. Meanwhile, electricians and HVAC workers are needed, considering that power and cooling are data centers’ “two most important inputs,” Adams said. 

Adams echoed a popular analogy likening data centers to warehouses full of rotting bananas that need constant cooling and replacing.

“You need banana technicians, more or less, that take the rotted bananas out and replace them with new bananas,” Adams said. “Now, granted, they’re much more expensive bananas in there, and they’re doing a whole lot, and it requires a little more expertise. But again that expertise, by and large, can be developed pretty quickly.”

Those workers will be data center technicians — people who install servers, replace hardware and cables, monitor systems and notice when things break down.

How many jobs do data centers bring? 

The number of jobs created depends on a data center’s size, Liang said.  

That can initially mean thousands of jobs at gargantuan developments like in Mount Pleasant. Microsoft says it has employed 3,000 people to construct the location, compared to 500 full-time workers once the plant is operating. But these numbers are expected to climb as the company constructs a cluster of additional centers at the site. 

Not all of these workers will be local. Given the temporary high demand, the projects will likely need out-of-town construction laborers who travel to the area and don’t stay long term.

Smaller projects will employ far fewer people. For a typical data center, Microsoft estimates it hires about 50 full-time employees. What those numbers mean for the local area depends on the community’s size. 

“In a bigger city, like Atlanta, it’s like a drop in the ocean, right? It doesn’t really affect much,” Liang said. “In a rural area, in a smaller town, hundreds of jobs … are a big deal.”

What about the trickle-down economic benefits? 

A sizable new employer entering communities could ripple across other nearby industries, though Liang notes this is hard to measure. 

“(A data center) just has such a big infrastructure need that trickles down in many different ways,” Liang said. “Now we need expanded utility infrastructure, grid, fiber, water, all these things. Construction of these infrastructure, even though it’s not directly related to (a) data center, could increase local employment in those areas.”

Inside a data center are “cabinets after cabinets of steel frames holding computers” that need to be built, Alexander said. This can boost local manufacturing, especially the metal fabrication industry. 

Wisconsin manufacturers have already begun cashing in on the construction boom nationwide. As Wisconsin Watch previously reported, just three Wisconsin companies alone have amassed more than $1 billion in equipment sales — such as motors, generators and cooling systems —  to data centers.

A person in a red plaid shirt stands in a warehouse aisle, extending an arm and hand toward plastic wrap around large boxed equipment, with stacked pallets behind the person.
“The data center market is booming,” says Chief Operating Officer Erik Thompson of Modular Power & Data, who is shown in Cudahy, Wis., Feb. 25, 2026. He is standing next to rows of switchboards, which will be used to help power data centers. On the day of Wisconsin Watch’s visit, 42 of the switchboards were set to be sent out. (Trisha Young / Wisconsin Watch)

Massive developments like Microsoft’s in Mount Pleasant can potentially lead to a “tech corridor,” a cluster of warehouses and manufacturers near the data center they serve, Alexander said. 

“If we take the initiative and if we bring a few big enough component manufacturers, we can create locally created components for these data centers to consume,” Alexander said. “It’s like if you have a big restaurant or food manufacturer here, you will have agriculture around there, because it is easy for you to bring your produce for their consumption. Just like that. ”

The trend could also activate industries like nuclear power, Adams said. Building data centers  in conjunction with nuclear reactors to generate their power would fuel even more construction and energy jobs, he added. In Kewaunee County, an energy company wants to rebuild Kewaunee Power Station, a defunct nuclear power plant, anticipating energy demand from AI and data centers.

In more rural communities or near smaller data centers, the trickle-down effects could prove more modest — perhaps a few new restaurants and housing units, Adams said. 

Alexander also noted the effects could also be less concentrated, with growth spilling into neighboring cities as employees work at the center but live elsewhere.

But will enough permanent jobs be created to sustain the growth sparked during the early labor-intensive development phase? That’s unclear, Adams said. 

“We don’t have a firm enough grasp about the indirect effects in the longer term,” Adams said. “Short run, that’ll be great. Longer run, can we sustain the new development that might happen around these? I don’t know the answer to that. I think if the power generation side of it comes in connection with them, there’s more of a chance that that will work.”

Who are data center technicians?

Data center technicians are perhaps the most novel job introduced by the data center boom. The roles are more specialized than others needed inside the warehouses.

Job postings for data center technicians at Microsoft’s Milwaukee location say the workers will be “preparing, installing, performing diagnostics, troubleshooting, replacing, and/or decommissioning equipment under the guidance of more experienced data center colleagues.” 

The posting states the job requires a high school diploma, knowledge of computer hardware and some experience with IT equipment. Pay for lower-level technicians ranges from $23 to $36 per hour, with more experienced workers making up to about $48 per hour.

Adams said likely candidates will include engineers and computer coders and people now entering college with their sights on data center work. Microsoft and Gateway Technical College in Kenosha launched a “Data Center Academy,” preparing students to work in data center operations. Adams believes partnerships like this will become more common.

Are these good jobs?

You can use the interactive table below to explore many of the jobs data centers are expected to create, including wages, employment totals and required education.

Wisconsin Watch is a nonprofit, nonpartisan newsroom. Subscribe to our newsletters for original stories and our Friday news roundup.

Here’s what the data center boom means for Wisconsin’s workforce is a post from Wisconsin Watch, a non-profit investigative news site covering Wisconsin since 2009. Please consider making a contribution to support our journalism.

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More than NDAs. Wisconsin communities face scrutiny over data center secrecy. https://wisconsinwatch.org/2026/03/wisconsin-data-center-secrecy-ndas-nondisclosure-agreements-communities-scrutiny/ Mon, 16 Mar 2026 11:00:00 +0000 https://wisconsinwatch.org/?p=1315129 An aerial view shows a large construction site with cranes, heavy equipment and materials surrounded by snow-covered fields and intersecting roads.

The town of Beloit is the fifth Wisconsin community with an NDA for a possible data center.

More than NDAs. Wisconsin communities face scrutiny over data center secrecy. is a post from Wisconsin Watch, a non-profit investigative news site covering Wisconsin since 2009. Please consider making a contribution to support our journalism.

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  • At least five Wisconsin communities have signed nondisclosure agreements with data center developers, including the town of Beloit.
  • Even in communities without an NDA, there has been pushback against transparency. For example, Port Washington was sued because it released emails referencing a project, but not the attached files.
  • It’s unclear if the state Senate will take up a bill that would ban data center NDAs, but the Assembly has already adjourned without passing the bill.

At a Jan. 28 public forum on Wisconsin data centers, Port Washington Mayor Ted Neitzke boasted that his city did not sign a nondisclosure agreement that would have concealed plans for a $15 billion facility that is now under construction.

“If you’ve got the courage and you push back and say, ‘Listen, we’re just not going to do it,’ (the data center developers) will find a way to operate without having to sign an NDA,” Neitzke said. “So, we did not and we will not.”

On the same day Neitzke was touting his community’s openness, Port Washington was in court over its refusal to provide communications about its data center. The city had turned over emails, but not documents attached to the emails.

It’s one example, beyond NDAs, of local governments hiding details of proposed large-scale AI data centers, which are projected to span hundreds of acres, cost billions of dollars and transform communities.

Wisconsin Watch reported in January that NDAs were signed in at least four Wisconsin communities where artificial intelligence data centers are proposed or being built — Beaver Dam, Kenosha, Janesville and Menomonie. Since then, Wisconsin Watch has learned about a fifth project with an NDA, this one in the town of Beloit — showing that discussions there occurred more than a year before any public announcement was made.

Port Washington stymies public records requests 

Construction began in December on Lighthouse, the 672-acre Vantage-OpenAI-Oracle data center campus in Port Washington, north of Milwaukee.

Four months earlier, philanthropist Lynde Uihlein, a town of Port Washington resident, environmentalist and major Democratic donor, made a public records request of the city. She asked for any communications between the city and the data center developer dating back to Jan. 1, 2025.

The Wisconsin public records law declares that “all persons are entitled to the greatest possible information regarding the affairs of government” and that governmental bodies must respond to requests “as soon as practicable and without delay.”

After nearly three months, the city did not reply to Uihlein’s request, so she sued.

The city responded by turning over emails, but not the documents attached to those emails, such as a draft development agreement. The city’s attorney explained that Uihlein didn’t specifically ask for the attachments.

“When cities want to court large, community-changing development, they also should be prepared to act with maximum transparency,” said Madison lawyer Christa Westerberg, one of the lawyers representing Uihlein.

“The city of Port Washington has been too slow to respond to requests about the data center and even when it has, there are gaps, like providing emails without attachments. This was foreseeable and avoidable.”

Wisconsin Watch is one of Westerberg’s clients, but is not a party to this case. Westerberg did not participate in the writing or editing of this report.

City Attorney Matthew Nugent told Wisconsin Watch: “The assertion that the city refused to produce email attachments is inaccurate. The city reasonably interpreted the original request to seek the email communications themselves, that is, the body of the email message, not the separate documents attached to those communications.”

At a court hearing Jan. 28, Ozaukee County Circuit Court Judge Adam Gerol rejected the idea that documents attached to emails aren’t part of the emails themselves. “There has not been a complete response to the open records request,” he said.

In February, the city turned over emails along with attachments to Uihlein, and Gerol ruled that city officials must submit to depositions to answer questions from Uihlein’s lawyers.

Gerol will be asked to determine whether the city has fully complied with the public records law, whether its delay in replying violated the law and whether it should have to pay Uihlein’s legal fees.

Another denial

The city used the same rationale to partially deny another public records request.

Port Washington resident Michael Beaster, an opponent of the data center, asked the city Nov. 20 for emails and other communications between city officials and the data center developer. 

The city replied six weeks later, sending some emails but no attachments to the emails. An attorney for the city told Beaster he would need to submit another request if he wanted attachments because Beaster did not specifically request those.

“It feels like they’re being overly cautious in trying to protect the city,” Beaster said, “which certainly isn’t serving the public.”

Beaster is running unopposed April 7 for an open seat on the Port Washington city council. He helped lead a failed effort to recall Neitzke over the data center.

Neitzke said he could not comment on why the city has not turned over email attachments, other than to say he is not part of the process of releasing records.

NDA for possible Beloit data center

News surfaced this month of a possible data center an hour southeast of Madison in the town of Beloit. The town, saying it was responding to information “being disseminated” about a possible data center, announced it had begun “very preliminary discussions” and signed a predevelopment agreement with Delaware-based Cambrin LLC.

Wisconsin Watch has since learned that the town signed an NDA with Cambrin in February 2025 — more than a year before making its announcement.

The NDA and other documents provided to Wisconsin Watch in response to a public records request do not directly refer to a data center. 

The documents indicate that “Project Corn Maze” would initially include 700,000 square feet of buildings, employ 50 people and require tax incremental financing from the town.

The records also show that the town has exchanged emails about the project since April 2025. They indicate that Cambrin LLC was formed to make the development proposal and don’t identify what company would operate the data center.

Signs of openness 

Access to records also was at issue for the first phase of a data center complex south of Milwaukee in Mount Pleasant. The first center in that Microsoft complex is expected to open later this year.

This month the Wisconsin Freedom of Information Council announced it is giving its annual citizen openness advocate award to Midwest Environmental Advocates. The public interest law firm successfully sued the city of Racine for records disclosing how much water it is projecting to provide for the Mount Pleasant data center.

The council also gave an award to Wisconsin Watch for its story on data center NDAs.

Amid reports of a possible data center in Grant County and as Meta seeks to add a data center to one it is building in Beaver Dam, there is movement toward more openness on several fronts.

Beaver Dam residents weigh in as second data center proposal looms.​ (Video by Trisha Young / Wisconsin Watch)

The state Public Service Commission, which approves requests for new utility plants and utility rates, initially accepted a confidentiality request from Alliant Energy in its application to serve the Beaver Dam data center despite numerous redactions — including how much energy the center would use.

On Feb. 26, however, state administrative law judge Michael Newmark, who is overseeing the PSC hearings on the request, told Alliant to resubmit its request with fewer redactions. Alliant did the next day with less information blacked out. 

“It seemed like the redactions were not going to allow us to do sort of the basic functions of open government,” Newmark said at the hearing. Fewer redactions would enable the commission to rule on the application in a way that is “defensible in court and in the court of public opinion,” he said.

Last week the University of Wisconsin-Milwaukee Center for Water Policy released a model for state legislation to “promote transparency and environmental protections” for data centers.

The model, which recommends temporary statewide moratoriums on data centers, makes several recommendations to increase transparency, including a ban on local governments signing NDAs and requiring public disclosures on water and electricity use before any approvals are given.

The “continued absence of comprehensive and timely disclosure requirements,” the report said, “undermines public understanding and limits informed decision-making around siting, permitting and environmental impacts.”

And on Friday, a state Senate committee on a 4-1 vote approved Senate Bill 969, which would prohibit local governments from signing NDAs with data center developers. No further action has yet been scheduled.

The committee also advanced, 3-2, Assembly Bill 840, which would require the Public Service Commission to protect ratepayers from the costs of providing electricity to data centers. The bill contains a controversial requirement that renewable energy used for a data center be located on the site. The Assembly passed the bill 53-44 in January. 

Legislation banning NDAs is pending in several states, including two that took action last week.

A Minnesota House of Representatives committee approved a bill banning data center NDAs and sent it to the House floor.

In Florida, a provision banning NDAs that industry groups lobbied against was removed from a data center bill. 

A report released last week by the Alliance of Great Lakes urged governmental bodies to limit the use of NDAs so that the public can know how much water and energy a data center will use.

“When critical information is withheld, decision-making shifts risk from private developers to communities and public utilities,” the report said.

Wisconsin Watch is a nonprofit, nonpartisan newsroom. Subscribe to our newsletters for original stories and our Friday news roundup.

More than NDAs. Wisconsin communities face scrutiny over data center secrecy. is a post from Wisconsin Watch, a non-profit investigative news site covering Wisconsin since 2009. Please consider making a contribution to support our journalism.

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Data centers fuel $1 billion in Wisconsin business growth, but some question long-term impact https://wisconsinwatch.org/2026/03/wisconsin-data-centers-business-growth-economy-companies-power-impact/ Tue, 03 Mar 2026 12:00:00 +0000 https://wisconsinwatch.org/?p=1314737 A person in a red plaid shirt stands in a warehouse aisle, extending an arm and hand toward plastic wrap around large boxed equipment, with stacked pallets behind the person.

Wisconsin companies are doing big business in data centers even though none of the hyperscale facilities are yet operating in the state. But the long-term impact remains unclear.

Data centers fuel $1 billion in Wisconsin business growth, but some question long-term impact is a post from Wisconsin Watch, a non-profit investigative news site covering Wisconsin since 2009. Please consider making a contribution to support our journalism.

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  • While no hyperscale data centers are operating yet in the state, Wisconsin companies are helping power massive facilities elsewhere by supplying parts and equipment. 
  • Just three Wisconsin companies have already amassed more than $1 billion in data center-related business. 
  • It’s still unclear how much large-scale Wisconsin data centers will ultimately contribute to the state’s economy — and some question their long-term impact.

None of the billion-dollar-plus data centers planned for Wisconsin are yet online, but the nationwide, artificial-intelligence-fueled market is already spurring economic growth in the state.

Wisconsin business leaders say no comprehensive accounting has been done. But just three Wisconsin companies have already amassed more than $1 billion in data center-related business: 

  • Regal Rexnord, a Milwaukee maker of motors, announced in February it had received $735 million in orders from data centers.
  • Generac, a Waukesha-based manufacturer, told Wisconsin Watch it has a backlog of $400 million in orders for backup generators for data centers. Moreover, Generac announced Feb. 19 it is acquiring a 120-employee Illinois engineering company to help meet data center demand. 
  • Racine-based Modine announced in February 2025 it received $180 million in orders from a new customer for data center cooling systems to be manufactured in Virginia and Mississippi. In addition, the company in November opened a 155,000-square-foot plant in suburban Milwaukee to manufacture the systems.

Many companies don’t publicly report details on data center business they do, so it’s impossible to tally total economic impact in Wisconsin. But there are other examples.

Trane Technologies is manufacturing cooling systems for data centers in La Crosse, where it was founded in 1913, and says data centers are a strong part of its business. In November 2023, Excellerate opened a 385,000-square-foot plant in Little Chute, primarily to manufacture “modular electrical buildings” for data centers. Maysteel, a Washington County manufacturer, opened a data center hub in November 2024 and announced in February it is expanding the operation. 

The sheer demand to outfit data centers has meant that some business has trickled down from larger companies to smaller ones.

Modular Power & Data has 90 employees in Dane County and suburban Milwaukee to manufacture electrical distribution products. Chief Operating Officer Erik Thompson told Wisconsin Watch that Modular did $10 million of data center business in 2025 and expects to more than double that in 2026.

That work is “transforming a very small company into what I believe will be a very large Wisconsin manufacturer,” Thompson said. “Without this growth, we’d always be much smaller.” 

Two people stand in a workshop beside open electrical cabinets and wiring, with one person holding a tape measure, and tools and a ladder are nearby.
Employees at Modular Power & Data work on modular power systems in Cudahy, Wis., Feb. 25, 2026. (Trisha Young / Wisconsin Watch)
Stacks of copper bars with drilled holes sit on a wooden pallet in a workshop, with a person standing nearby in the background.
Copper is shown at Modular Power & Data in Cudahy, Wis., Feb. 25, 2026. It’s used in electrical components that help power data centers. (Trisha Young / Wisconsin Watch)

Because no hyperscale data centers are scheduled to begin operating in Wisconsin until later this year, their ultimate economic impact remains unknown.

Nationally, data centers are known for spurring construction work. That includes companies such as Brownsville-based Michels Corp., a lead contractor on the $15 billion data center under construction in Port Washington, and Waukesha-based Boldt Co. But those jobs are often temporary. 

“The standard data center development model — speedy dealmaking and opaque negotiations — delivers short-term construction jobs and revenue, but little durable local economic upside,” the Washington, D.C.- based Brookings think tank concluded in February.

In Wisconsin, data center expenditures are projected to raise the state’s gross domestic product from $354 million in 2024 to $881 million in 2029, according to University of Virginia economist João-Pedro Ferreira, author of a study done for the Joyce Foundation. The data center workforce is expected to triple from 360 to 1,143 jobs, but constitute only 0.09% of the overall labor market.

“The impacts might seem a lot, but they are not,” Ferreira said.

At least $46 billion in hyperscale data centers are under construction or under consideration in Wisconsin. Besides Port Washington, $20 billion worth of data centers are under construction and planned in Mount Pleasant, and a $1 billion facility is being built in Beaver Dam. Proposals are pending in Janesville, Kenosha and Menomonie. 

That’s as concerns about impacts on land, water and electricity spur loud opposition to data centers in Wisconsin. On Facebook alone, more than 24,000 people have joined groups to fight hyperscale centers that are proposed or under construction in the state. 

But Wisconsin businesses see more growth from AI. In November, a foundation connected with Waukesha County-based Pieper Electric announced a $2 million donation to expand Waukesha County Technical College’s Applied AI Lab.

Dale Kooyenga, CEO of the Metropolitan Milwaukee Association of Commerce and a former Republican state lawmaker, said skills being developed for data center construction have value after the facilities are built.

“These men and women building these data centers aren’t building just buildings, they’re building the world’s largest computers,” he said. 

A person wearing a safety vest stands next to a large generator in a warehouse.
A generator for use in a data center manufactured by Waukesha-based Generac is shown at its plant in Oshkosh, Wis. (Courtesy of Generac)

Kooyenga also pushed back on claims that AI will be bad for the economy.

“The concept that robots and technology are out to get your jobs has been a concept in America since 1900. That’s not a new fear,” he said. “But the fact is, is that there will be a different-looking economy and different opportunities.”

AI’s growth is affecting workers unevenly across industries. 

It’s reducing employment in the most AI-exposed industries, such as computer systems design, and it’s especially hitting younger workers, according to a new Federal Reserve Bank of Dallas analysis. 

But wages in those sectors have continued to grow as AI tools are benefiting veteran workers — those who have gained knowledge from experience.

Wisconsin Watch is a nonprofit, nonpartisan newsroom. Subscribe to our newsletters for original stories and our Friday news roundup.

Data centers fuel $1 billion in Wisconsin business growth, but some question long-term impact is a post from Wisconsin Watch, a non-profit investigative news site covering Wisconsin since 2009. Please consider making a contribution to support our journalism.

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Interested in data center news? The latest on stories we’re following https://wisconsinwatch.org/2026/02/wisconsin-data-center-news-electricity-power-nondisclosure-agreements/ Tue, 17 Feb 2026 12:00:00 +0000 https://wisconsinwatch.org/?p=1314315 An aerial view of a large industrial complex next to a pond and surrounding construction areas at sunset, with orange light along the horizon under a cloudy sky.

The $46 billion in data centers proposed or under construction in Wisconsin continue to make news. Here are some of the latest updates.

Interested in data center news? The latest on stories we’re following is a post from Wisconsin Watch, a non-profit investigative news site covering Wisconsin since 2009. Please consider making a contribution to support our journalism.

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What happens when residents near proposed data center sites have no idea what’s being built in their communities? Wisconsin Watch’s Tom Kertscher recently followed up on a tip discussing nondisclosure agreements in cities like Beaver Dam. In this video, Wisconsin Watch also met with community members Prescott Balch and comedian Charlie Berens to discuss these issues. (Video by Trisha Young / Wisconsin Watch)

The $46 billion in data centers proposed or under construction in Wisconsin continue to make news over who should pay for the electricity to power them, whether municipalities should use nondisclosure agreements to keep details confidential and more. Here are some of the latest updates:

Utility rates: The state Public Service Commission is accepting public comment on a We Energies proposal for determining whether the general public pays any share of the costs of constructing and operating power plants needed to meet data centers’ electricity demands. One concern is creating more “stranded assets” — power plants that are shut down before their debt is paid off. Wisconsin Watch reported in December that Wisconsin ratepayers owe $1 billion for stranded assets.

Legislation: A state Senate committee is holding hearings Tuesday, Feb. 17, on three data center bills. Senate Bill 729 seeks to limit how much general ratepayers can be charged by utilities for the cost of providing electricity to data centers. Senate Bill 843 contains a similar provision and has passed the Assembly, but also contains a controversial requirement that renewable energy used for a data center be on the data center site. Senate Bill 969 would prohibit local governments from signing nondisclosure agreements with data center developers. Separately, a new bill would impose 14 requirements on data center proposals, including prohibiting NDAs between local governments and data center developers. Wisconsin Watch found that local officials in at least four communities signed NDAs to hide details of data center proposals. 

Wisconsin Watch reporter Tom Kertscher joined Charlie Berens on “Old Fashioned Interview” to discuss his recent reporting on data centers and their impact on Wisconsin — from rising utility costs to residents being unaware when projects are proposed in their communities. (Video by Trisha Young / Wisconsin Watch)

Janesville: The City Council put on the Nov. 3 ballot a referendum proposed by data center opponents that could give voters direct say over a hyperscale data center. If the referendum is approved, it would create an ordinance requiring separate referendum approval for any type of development project worth $450 million or more that is proposed for the former General Motors site. The data center proposed for Janesville is worth $8 billion.

Port Washington: Business groups are suing to block a proposed ordinance affecting economic development projects. The proposal was made by citizens who claimed a lack of transparency by the city over a $15 billion data center now under construction. 

Grant County: A company seeking a site for a $1 billion data center has included rural Cassville in southwest Wisconsin in its search. A local official said he expects to learn in spring whether the county is still being considered.

Wisconsin Watch is a nonprofit, nonpartisan newsroom. Subscribe to our newsletters for original stories and our Friday news roundup.

Interested in data center news? The latest on stories we’re following is a post from Wisconsin Watch, a non-profit investigative news site covering Wisconsin since 2009. Please consider making a contribution to support our journalism.

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Data center boom spotlights Wisconsin’s Public Service Commission. Here’s what the agency does. https://wisconsinwatch.org/2026/02/wisconsin-public-service-commission-data-center-boom-utilities-power-energy/ Mon, 09 Feb 2026 15:00:00 +0000 https://wisconsinwatch.org/?p=1314078 People in raised bucket trucks work on utility poles and overhead power lines behind a chain-link fence, with snow on the ground and equipment vehicles parked nearby.

The three-member commission regulates Wisconsin’s utilities and power rates. A surge in data center proposals is putting agency decisions under new scrutiny.

Data center boom spotlights Wisconsin’s Public Service Commission. Here’s what the agency does. is a post from Wisconsin Watch, a non-profit investigative news site covering Wisconsin since 2009. Please consider making a contribution to support our journalism.

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Wisconsin’s Public Service Commission typically operates far from the spotlight, quietly regulating the utilities most residents only notice when the lights go out. But a wave of proposed energy-intensive data centers in Wisconsin is fueling wider public interest in the agency’s work.

“These are the three most important people in state government that nobody has ever heard of,” said Tom Content, executive director of the state Citizens Utility Board. “They are setting the state’s policy for its energy future.”

With six new data centers planned or under construction in Wisconsin, the commission must now decide how — or whether — Wisconsinites should pay to keep them running. 

Balancing utility and ratepayer interests

The agency — more than a century old and among the first of its kind in the country — oversees Wisconsin’s utilities, both public and investor-owned. It balances two sometimes conflicting goals: the financial stability of utilities, without which the state’s grid could fall into disrepair, and fair treatment of utility customers. The commission’s roughly $39 million budget for the 2027 fiscal year primarily comes from fees paid by utilities, which pass those costs on to their customers.

The PSC isn’t always the decision maker on energy policy. State lawmakers can write rules for utilities for the PSC to enforce. But when state law leaves room for interpretation, the PSC is left to decide.

Most utilities under the PSC’s authority are municipal water and sewer services — the Milwaukee Water Works, for instance.

But many of the PSC’s highest-stakes decisions center on investor-owned utilities. Private gas and electrical utilities don’t compete for customers. As “regulated monopolies,” each is the sole provider in its portion of the state. The PSC acts as the regulator, approving rate hikes, bond issues and major construction projects.

The PSC also approves utilities’ “return on equity” — a profit margin factored into ratepayers’ bills. In Wisconsin, that rate typically runs around 10%.

Powering the data center boom

The PSC lacks a direct say in data center construction. But because data centers demand vast amounts of electricity, it decides how to distribute the costs of new infrastructure needed to power data centers.

The commission approved the construction of We Energies natural gas plants in Oak Creek in Milwaukee County and the town of Paris in Kenosha County in May 2025.

Both plants are part of We Energies’ more than $2 billion plan to expand its natural gas generation capacity to meet surging electricity demand largely driven by data centers. Planned data centers in Mount Pleasant and Port Washington alone are projected to expand service area electricity demand by 40% between 2026 and 2030.

Wisconsin has no precedent for handling such a surge in demand for electricity.

Now the commission is considering a We Energies proposal for a new payment structure for “very large customers” that could set the standard for allocating the costs of building and operating power plants needed to meet data center demands. 

“Our proposed data center rate is considered by many people to be the gold standard, and one that could be a model for what others across the country use,” We Energies spokesperson Brendan Conway wrote in an email to Wisconsin Watch.

A chain-link fence topped with barbed wire surrounds electrical equipment, with security cameras and a sign reading “PRIVATE PROPERTY No Trespassing Violators will be prosecuted”
Barbed wire fence surrounds the former site of the We Energies Power Plant on Nov. 13, 2025, in Pleasant Prairie, Wis. It’s among several obsolete power plants Wisconsin ratepayers are still paying for, making some skeptical about a planned generation build out to meet expect energy demands of a data center boom. (Joe Timmerman / Wisconsin Watch)

The Sierra Club is among several advocacy groups involved in the We Energies case as an “intervenor,” meaning it can question the utility and provide expert witnesses. 

“What the PSC requires them to do will likely influence future decisions on large customer rates, which is why it’s so important that we get this right this time around,” said Cassie Steiner, a senior campaign coordinator with the Sierra Club’s Wisconsin chapter. 

The PSC is also weighing an Alliant Energy proposal to establish a payment structure for Meta’s planned data center in Beaver Dam. Some critics argue Alliant Energy should propose a framework covering all data center customers rather than a one-off agreement.

At the heart of the debate: Should Wisconsin’s residential and industrial customers cover any of the costs of powering new data centers?

To answer that question, the PSC holds proceedings in which utilities and intervenors trade questions and answers about the risks and rewards of a utility’s proposal. The commission collects up to $542,000 from utilities to help intervenors pay attorneys and expert witnesses; utilities cover their own expenses. Utility customers ultimately pay for both sides through their electricity bills.

Not all intervenors are critics. Microsoft and data center developer Vantage have intervened in the We Energies case. The proposed payment structure reflects negotiations between the three companies that took place before We Energies filed its case before the PSC. 

Utilities generally work closely with data center developers. Four of Wisconsin’s investor-owned utilities, including We Energies’ parent company, are founding members of the state’s Data Center Coalition, which says it aims “to ensure our state’s significant growth in data center development translates into sustainable economic benefits.” A data center boom is good business for utilities because they earn a return on any new infrastructure they build.

High-demand customers like Microsoft can also intervene and provide key data to inform PSC decisions.

In the We Energies case, details about Microsoft’s projected energy use for its southeast Wisconsin facilities are protected by an order that limits access to the PSC and other parties in the case. 

The PSC needs the data to judge whether proposed arrangements — like granting data centers 100 megawatts of free electricity if they exceed the supply agreed to in their contracts — properly balance the interests of utilities and the public. Microsoft successfully moved to shield that information from public disclosure on the grounds that it could give competitors a window into their operations.

“Load forecasts are sensitive because they give competitors information about our business outlook and investment decisions,” a Microsoft spokesperson told Wisconsin Watch.

An aerial view of a large industrial complex next to a pond and surrounding construction areas at sunset, with orange light along the horizon under a cloudy sky.
The sun sets as construction continues at Microsoft’s data center project on Nov. 13, 2025, in Mount Pleasant, Wis. (Joe Timmerman / Wisconsin Watch)

Alliant’s one-off payment structure case is subject to even greater access restrictions: Entire pages of the proposed contract between Alliant subsidiary Wisconsin Power and Light and Meta are redacted. 

As the PSC considers the two cases, customers are still being billed in the same manner as  large industrial customers — a payment structure not built for such high electricity demands. Critics of the We Energies proposal agree some alternative is needed.

“They would be better off recognizing that there are some potential harms to other customers even with the proposal they have out there,” said Brett Korte, a staff attorney with the advocacy group Clean Wisconsin.

In written testimony, We Energies Vice President and Treasurer Tony Reese wrote that the new payment structure must leave non-data center customers “no worse off” than under the status quo.

Parties that disagree with a PSC outcome can appeal in court. One such challenge reached the Wisconsin Supreme Court in 2005, when the justices upheld the commission’s approval of a coal plant expansion in Oak Creek. 

The commissioners

Unlike state Supreme Court justices, PSC commissioners are not elected. Governors appoint them to staggered six-year terms, subject to Senate confirmation. Gov. Tony Evers appointed all three current commissioners. Chairwoman Summer Strand has served on the commission since 2023; commissioners Kristy Nieto and Marcus Hawkins took their seats in 2024.

The commissioners are supported by a full-time staff of researchers, auditors, attorneys, accountants and a range of other specialists to inform their decisions. Nieto and Hawkins previously worked on the PSC’s staff.

Former commissioners occasionally land jobs with the utilities they once regulated. Six months after stepping down from the PSC in February 2024, commissioner Rebecca Valcq took a job with Alliant Energy — the parent company of Wisconsin Power and Light, which provides electricity for much of central and southern Wisconsin. She became the company’s president in 2025.

Moves like Valcq’s have drawn concerns from watchdogs about utilities’ influence over the agency built to regulate them. Wisconsin law bars ex-commissioners from testifying before the PSC for a year after leaving. State Rep. Amanda Nedweski, R-Pleasant Prairie, wants to extend that window, proposing a three-year “cooling off period” before ex-commissioners can take executive roles with utilities, enforced by the Wisconsin Ethics Commission. 

“Historically, good-government reforms that rein in the influence of special interests tend to draw bipartisan support,” Nedweski wrote in an email — though she said she hasn’t yet secured any Democratic co-sponsors.

What’s next? 

The PSC is set to hold its next hearing in the We Energies case on Tuesday, with room for residents and interest groups to weigh in.

Hanging over the finer details of the proposal is a larger question: What risks will ratepayers bear if the data center boom later goes bust?

“Of course no company is too big to fail,” Reese wrote last month. “But in the very unlikely event that a customer as massive and financially stable as Microsoft becomes unable to meet its financial obligations,” his company’s proposal promises “adequate protection” to the utility and  customers.

“Making sure our customers aren’t stuck paying data centers’ costs is at the foundation of our customer protection plan,” We Energies spokesman Conway told Wisconsin Watch.

Considering that Wisconsin ratepayers still owe nearly $1 billion on “stranded assets” — power plants that have been shut down due to obsolescence — critics of the data center proposals are skeptical. 

Will the utility’s proposed guardrails hold up in a worst case scenario? That’s now up to the PSC.

Wisconsin Watch is a nonprofit, nonpartisan newsroom. Subscribe to our newsletters for original stories and our Friday news roundup.

Data center boom spotlights Wisconsin’s Public Service Commission. Here’s what the agency does. is a post from Wisconsin Watch, a non-profit investigative news site covering Wisconsin since 2009. Please consider making a contribution to support our journalism.

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At least four Wisconsin communities signed secrecy deals for billion-dollar data centers https://wisconsinwatch.org/2026/01/wisconsin-data-center-secrecy-deals-nda-nondisclosure-agreement/ Mon, 26 Jan 2026 12:00:00 +0000 https://wisconsinwatch.org/?p=1313453 A banner on a chain-link fence reads “Beaver Dam Data Center” and “Building for the Future,” with snow-covered ground behind it and a blurred vehicle passing in front.

Massive data center proposals are often developed in secret. Wisconsin has now joined several states with legislative proposals to make the process more transparent.

At least four Wisconsin communities signed secrecy deals for billion-dollar data centers is a post from Wisconsin Watch, a non-profit investigative news site covering Wisconsin since 2009. Please consider making a contribution to support our journalism.

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A banner on a chain-link fence reads “Beaver Dam Data Center” and “Building for the Future,” with snow-covered ground behind it and a blurred vehicle passing in front.Reading Time: 9 minutes

Editor’s note: On Jan. 27, the village government in DeForest announced that a data center “is not feasible,” indicating that the previously proposed project will not move forward.

Click here to read highlights from the story
  • At least four major data center projects in Wisconsin were developed after local community leaders signed a nondisclosure agreement (NDA) with the companies. In Beaver Dam, Meta used two shell companies to develop its project in secret.
  • In one community without a data center NDA, DeForest, the village president offered misleading comments to the public about how long officials knew about the proposal.
  • Several states, including Wisconsin, have legislative proposals to ban data center NDAs. Data center advocates say NDAs are necessary to ensure private companies continue to invest in local communities.

How did a $1 billion, 520-acre data center proposed by one of the world’s richest companies go unnoticed in tiny Beaver Dam, Wisconsin?

A key reason: In a city that lists “communication matters” atop its core values, officials took steps to keep the project hidden for more than a year.

Now Meta, the trillion-dollar company that owns Facebook and Instagram, is building a complex as big as 12 football fields in a city with a population of 16,000, enough to fill only a fifth of Lambeau Field.

It’s one of seven major data center projects pending in Wisconsin that combined are worth more than $57 billion. 

In four of them, including Beaver Dam, local government officials kept the massive projects under wraps through confidential nondisclosure agreements (NDAs), a Wisconsin Watch investigation has found.

Secrecy also occurred in the three communities without NDAs.

In one, the Madison suburb of DeForest, officials worked behind the scenes for months before publicly announcing a proposed $12 billion data center, which residents are fighting.

The lack of public disclosure, while relatively common for typical development proposals in the planning stages, raises questions about how much time the public should have to digest projects that dramatically affect the economy, land use, energy, taxes, the environment and more. 

“As soon as community leadership is contemplating, even entertaining it, I think they need to make the public aware,” said retired tech executive Prescott Balch, who is advising residents around Wisconsin where data centers are proposed.

“Even if it makes it harder, that’s the right way to do it. And nobody is doing it that way.”

Blowback from residents who have been kept in the dark has spurred a new legislative proposal that would ban data center NDAs statewide.

How Beaver Dam did it

Wisconsin has some 40 data centers, stretching from Kenosha to Eau Claire. But most are tiny compared with the big seven: three under construction in Beaver Dam, Mount Pleasant and Port Washington; and four proposed in DeForest, Janesville, Kenosha and Menomonie. 

Besides storing and processing data, data centers are vital to advancing the use of artificial intelligence (AI).

A case study in how projects each worth $1 billion or more are kept quiet is Beaver Dam, the Dodge County burg an hour northeast of Madison, where Meta’s data center is expected to open in 2027.

A large industrial building sits behind a fenced construction site with snow-covered ground, orange safety fencing, stacked pipes, and a tall crane rising above the structure.
Construction is ongoing at the 350-plus-acre Beaver Dam Commerce Park where a new Meta data center is being built, photographed on Jan. 20, 2026, in Beaver Dam, Wis. (Joe Timmerman / Wisconsin Watch)

The Beaver Dam Area Development Corp., a quasi-government nonprofit that functions as the city’s economic development arm, signed an NDA on Dec. 1, 2023, not with Meta, but with a shell company no one had ever heard of, Balloonist LLC.

The agreement referred only to a “project,” making no mention of a data center or Meta.

The NDA was signed “very early, almost in the introductory period of that project,” the development corporation’s leader, Trent Campbell, told Wisconsin Watch. All major development projects have “different levels of confidentiality for different purposes. And this entity believed it to be necessary at the onset of the conversations.”

The NDA meant that the Beaver Dam Area Development Corp. could not reveal its discussions with Balloonist, or even disclose “the existence of the project.”

The NDA also put the wheels in motion.

For more than a year, the city quietly took official actions to make the data center a reality, including:

  • July 2024: The city council voted 12-0 to approve a predevelopment agreement with another shell company, Degas LLC, that only later was identified with the data center. The agenda and the minutes of the meeting don’t mention a data center.
  • November 2024: The city council created a tax incremental finance (TIF) district for the data center to help fund development. The agenda and the minutes for that meeting do not mention a data center, though the agreement itself does.
People stand in raised bucket lifts beside wooden utility poles, with power lines overhead and white service trucks parked behind a chain-link fence on snowy ground.
Beaver Dam city and economic development officials worked with two shell companies as they developed a $1 billion, 520-acre data center. Meta announced its involvement in December 2025. (Joe Timmerman / Wisconsin Watch)

Not until February 2025 — 14 months after the NDA was signed — did the Beaver Dam Area Development Corp. announce that it and the city were working with a company — then still unidentified — on a “potential data center project.”

Campbell noted to Wisconsin Watch that Gov. Tony Evers and other officials had identified the site for a major development as far back as 2019. For months after the NDA was signed, it wasn’t known whether the data center would come to fruition, he added.

“I know the opponents currently disagree, but I think the city acted in as transparent a way as they could,” Campbell said.

Eventually, a news report in April 2025 identified Meta, which declined comment for this story, as the company likely behind the data center.

Meta confirmed its involvement eight months later, saying on Facebook: “We’re proud to call Beaver Dam home. We are honored to have joined such an incredible community in 2025.” 

The first reply to that post was from a Beaver Dam resident, who wrote: “We would have been honored to have the opportunity to decline this.”

Secrecy without an NDA

NDAs also helped keep the public in the dark about data centers under consideration in the three other cities that used them. 

  • Menomonie signed its NDA with Balloonist LLC in February 2024 — more than a year before the city in northwest Wisconsin announced a $1.6 billion data center proposal in July 2025. Two months after the NDA, the city council unanimously helped pave the way for a data center by changing a land use ordinance. The change gave, for the first time, a definition of the ordinance’s reference to “warehousing,” saying warehousing includes data centers. The city’s mayor put the proposed data center on hold in September 2025. In January 2026, the city council adopted a zoning ordinance for data centers that reversed the warehousing definition. “Based upon feedback from the community and elected officials, it is clear that additional discussion should occur regarding the appropriate level of regulation of data centers,” the city’s public works director told the council and the mayor.
  • Kenosha signed its NDA, with Microsoft, in May 2024, six months before news reports surfaced saying the NDA kept the proposed data center operator’s name confidential. It was later announced that Microsoft had purchased 240 acres in the neighboring town of Paris, which the city annexed in December 2024. No dollar amount for the proposal has been announced.
  • Janesville announced in July 2025 it was approached by developers about a data center and put out a request for proposal. The city signed its NDA two months later and is now in negotiations with Viridian Acquisitions, a Colorado developer, for an $8 billion data center.
A large industrial building with rows of rooftop units stands behind construction barriers and cranes as sunlight breaks through clouds near the horizon.
The sun sets as construction continues at Microsoft’s data center project Nov. 13, 2025, in Mount Pleasant, Wis. (Joe Timmerman / Wisconsin Watch)

Port Washington in Ozaukee County and Mount Pleasant in Racine County responded to records requests from Wisconsin Watch saying they had not signed NDAs for their data centers. 

In Port Washington, where three people were arrested during a city council meeting on the data center in December, residents are trying to recall Mayor Ted Neitzke, saying he has been secretive about the $15 billion data center from OpenAI, Oracle and Vantage Data Centers. 

In Mount Pleasant, Microsoft this month announced plans to add 15 data centers, worth $13 billion, to the $7 billion complex under construction there.

NDAs are described by economic development officials as necessary and criticized by data center opponents as against the public interest.

NDAs and other steps to protect confidentiality are crucial at the early stages of a development proposal, said Tricia Braun, executive director of the Wisconsin Data Center Coalition.

“If I’m a company considering making strategic investments, regardless of industry, I don’t want my competition to know where I’m going, what I’m doing, what pace I’m doing it at,” said Braun, a former executive at the Wisconsin Economic Development Corp. “You want to make sure everything is buttoned up and bow tied before that type of information is put into the public realm.”

Questions have swirled around transparency even in communities where local government officials did not sign NDAs. 

That includes DeForest, which lists “communicate clearly” among its core values. 

The DeForest data center, proposed by Virginia-based QTS Data Centers, is controversial, in part, because the village board would have to annex 1,600 acres in the neighboring town of Vienna.

A person sits at a desk with a piece of paper, a nameplate reading “Jane Cahill Wolfram” and “Village President,” a water bottle, and a cup in front and a jacket on the chair behind the person.
DeForest Village President Jane Cahill Wolfgram looks on during a village board meeting at DeForest Village Hall in DeForest, Wis., on Jan. 20, 2026. As negotiations between QTS and the village of DeForest continue, members of the public attended a village board meeting to speak in support and opposition to the proposed development. (Kayla Wolf for Wisconsin Watch)

At one DeForest Village Board meeting about the project, Village President Jane Cahill Wolfgram said that based on emails she had been receiving from residents, there was “just one thing I think we need to clear up.” 

“And you can ask any one of these board members. They will tell you, they just learned about this project in the last couple of weeks.”

That was Nov. 18, 2025.

But Village Board trustees had been offered one-on-one meetings with the developer some 10 weeks earlier, trustee Jan Steffenhagen-Hahn said in an email to Vienna resident Shawn Haney. 

“Because of the scale of this project,” that’s when residents should have been notified, said Haney, a leader of a group that opposes the data center.

Other emails obtained by the group show that DeForest staff were strategizing with QTS representatives and Alliant Energy as early as March 2025 — seven months before announcing the proposal last October.

People sit in chairs facing a long desk in a room, with people seated behind microphones and a wall sign reading “Village of DeForest” above them.
Members of the public attend a village board meeting at DeForest Village Hall in DeForest, Wis., on Jan. 20, 2026. (Kayla Wolf for Wisconsin Watch)

In one email, the village planner discussed with QTS representatives when to seek various village approvals, including annexation, while acknowledging that doing so without disclosing “any details of the project or operations will be difficult.”

Cahill Wolfgram told Wisconsin Watch she in fact had met with QTS on Oct. 1, three weeks before the public announcement. She expressed frustration that many residents are urging trustees to stop the data center.

“They’ve been brought in from the very early moments of this discussion and they have continued to be front and center of everything we’ve done,” Cahill Wolfgram said. “As village president, I know of nothing that has been done behind the scenes.”

A public hearing on the annexation is scheduled for Feb. 9. 

A person wearing a patterned yellow sweater stands holding a tablet, with other seated people and a microphone visible in the background.
Lydia Reid returns to her seat after speaking in opposition to the QTS data center development during a village board meeting at DeForest Village Hall in DeForest, Wis., on Jan. 20, 2026. Reid is concerned about the process that the village is using to allow the data center development. (Kayla Wolf for Wisconsin Watch)
A person holds several stickers reading “DATA CENTER” with a red circle and diagonal slash, with other seated people blurred in the background
Sheri Stach hands out stickers in opposition to the QTS data center development prior to a village board meeting at DeForest Village Hall in DeForest, Wis., on Jan. 20, 2026. (Kayla Wolf for Wisconsin Watch)

The state Department of Administration, which reviews annexation proposals and issues advisory opinions, concluded the DeForest annexation is not in the public interest because of concerns over how the village would provide water and sewer services for the annexed area.

The Clean Economy Coalition of Wisconsin has called for state leaders to pause consideration of any data centers until a comprehensive strategy on them is adopted. In part, the coalition said comprehensive planning is needed to avoid more “stranded assets.”

Wisconsin Watch reported in December that Wisconsin utility ratepayers owe nearly $1 billion for stranded assets — coal power plants that have been or soon will be shut down. A push to provide new energy capacity for data centers poses the risk of creating more stranded assets.

Some states targeting NDAs

Microsoft on Jan. 13 announced new standards aimed at being a “good neighbor in the communities where we build, own and operate our data centers.” It mentioned transparency five times.

But University of Wisconsin-Milwaukee researchers called Microsoft’s initial Mount Pleasant data center a “microcosm of a larger problem with secrecy and lack of transparency about water and electricity demands” of data centers throughout the country. That, they wrote, “harms the public’s ability to determine whether hosting a data center is in their best interest.” 

An aerial view of a large industrial complex next to a pond and surrounding construction areas at sunset, with orange light along the horizon under a cloudy sky.
The sun sets as construction continues at Microsoft’s data center project on Nov. 13, 2025, in Mount Pleasant, Wis. (Joe Timmerman / Wisconsin Watch)

Mount Pleasant has wanted a major development where the data center is now under construction because a massive development signed with Foxconn in 2017 largely fell through.

Local government use of NDAs and other methods to keep data center development secret is widespread across the U.S.

In Minnesota, local elected officials were aware of data center proposals for months or even years before disclosing them. In Virginia, 25 out of 31 data center projects had NDAs. In one New Mexico county, county staff negotiated for a $165 billion data center with an NDA that kept elected officials in the dark.

Several states are targeting NDAs. 

At least three — Florida, Michigan and New Jersey — are considering legislation to prohibit governments from signing data center NDAs. A Georgia bill would prohibit NDAs that hide information about data center electricity or water usage. New York is considering a bill to limit NDAs for economic development proposals generally.

Now, similar legislation is pending in Wisconsin.

A person stands at a wooden podium speaking into multiple microphones, with other people standing in the background and a U.S. flag visible in an ornate room.
Wisconsin state Rep. Clint Moses, R-Menomonie, is photographed during a press conference on Nov. 14, 2023, in the Wisconsin State Capitol building in Madison, Wis. (Drake White-Bergey / Wisconsin Watch)

Last week, state Rep. Clint Moses, R-Menomonie, citing questions about transparency over the Menomonie proposal, introduced legislation to prohibit NDAs for data center proposals in Wisconsin.

“I’ve never seen such overwhelming opposition from all sides of the aisle,” he told Wisconsin Watch, describing constituents’ feelings about data centers and secrecy surrounding them.

Moses said he understands the need for confidentiality in economic development generally, but because data centers have such widespread impact, public notice is paramount.

“The earlier the better,” he said.

Braun, the data center coalition leader, said the public should be notified when a data center proposal is ready to be considered for approvals by elected officials — after municipal staff do due diligence to determine whether things such as zoning, utility capacity, water and sewer would make a proposal potentially viable.

Balch, who helped defeat a proposed data center in the Racine County village of Caledonia, where he lives, said the public should be alerted well before local elected officials consider such votes.

“You have to use your judgment,” he said. “But at some point, you need to realize this is not a normal thing and we need to look out for the residents.”

Wisconsin Watch is a nonprofit, nonpartisan newsroom. Subscribe to our newsletters for original stories and our Friday news roundup.

At least four Wisconsin communities signed secrecy deals for billion-dollar data centers is a post from Wisconsin Watch, a non-profit investigative news site covering Wisconsin since 2009. Please consider making a contribution to support our journalism.

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As energy-hungry data centers loom, Wisconsin ratepayers owe $1 billion on shuttered power plants https://wisconsinwatch.org/2025/12/wisconsin-stranded-assets-power-plants-energy-data-centers-ratepayers-utility-cost/ Thu, 18 Dec 2025 12:00:00 +0000 https://wisconsinwatch.org/?p=1312485 An aerial view of a large electrical facility surrounded by dirt roads, open fields, railroad tracks and nearby industrial buildings

Obsolete power plants continue to cost ratepayers. Now, the push to generate unprecedented amounts of electricity for data centers risks creating another $1 billion in "stranded assets."

As energy-hungry data centers loom, Wisconsin ratepayers owe $1 billion on shuttered power plants is a post from Wisconsin Watch, a non-profit investigative news site covering Wisconsin since 2009. Please consider making a contribution to support our journalism.

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An aerial view of a large electrical facility surrounded by dirt roads, open fields, railroad tracks and nearby industrial buildingsReading Time: 11 minutes
Click here to read highlights from the story
  • Wisconsin utility ratepayers owe nearly $1 billion on coal power plants that have been or soon will be shut down. That includes debt taken on to build and upgrade the plants, plus a guaranteed rate of return of nearly 10% for the utility companies that own the plants.
  • Other states have found ways to limit the effect on ratepayers, such as allowing debt to be securitized at a lower rate than the guaranteed investment return and having comprehensive planning processes that reduce the likelihood of overbuilding.
  • Wisconsin utility groups have pushed back on bipartisan proposals, and Republicans have blocked efforts by Gov. Tony Evers to reduce costs for ratepayers.

By some measures, the Pleasant Prairie Power Plant, once regarded locally as an “iconic industrial landmark,” had a good run.

Opened in 1980 near Lake Michigan in Kenosha County, it became Wisconsin’s largest generating plant, burning enough Wyoming coal, some 13,000 tons a day, to provide electricity for up to 1 million homes. 

But over time, the plant became too expensive to operate. The owner, We Energies, shut it down after 38 years, in 2018.

We Energies customers, however, are still on the hook.

A portion of their monthly bills will continue to pay for Pleasant Prairie until 2039 — 21 years after the plant stopped producing electricity. 

In fact, residential and business utility customers throughout Wisconsin owe nearly $1 billion on “stranded assets” — power plants like Pleasant Prairie that have been or will soon be shut down, a Wisconsin Watch investigation found.

That total will likely grow over the next five years with additional coal plants scheduled to cease operations. 

Customers must pay not only for the debt taken on to build and upgrade the plants themselves, but also an essentially guaranteed rate of return for their utility company owners, long after the plants stop generating revenue themselves.

“We really have a hard time with utilities profiting off of dead power plants for decades,” said Todd Stuart, executive director of the Wisconsin Industrial Energy Group. 

The $1 billion tab looms as Wisconsin utility companies aim to generate unprecedented amounts of electricity for at least seven major high-tech data centers that are proposed, approved or under construction. By one estimate, just two of the data centers, which are being built to support the growth of artificial intelligence, would use more electricity than all Wisconsin homes combined.

All of which raises an important question in Wisconsin, where electricity rates have exceeded the Midwest average for 20 years. 

What happens to residents and other ratepayers if AI and data centers don’t pan out as planned, creating a new generation of stranded assets?

How much do Wisconsin ratepayers owe on stranded assets?

Of the five major investor-owned utilities operating in Wisconsin, two — We Energies and Wisconsin Public Service Corp. — have stranded assets on the books. Both companies are subsidiaries of Milwaukee-based WEC Energy Group.

As of December 2024, when the company released its most recent annual report, We Energies estimated a remaining value of more than $700 million across three power plants with recently retired units: Pleasant Prairie, Oak Creek and Presque Isle, a plant on Michigan’s Upper Peninsula.

Wisconsin Public Service Corp.’s December 2024 report listed roughly $30 million in remaining value on recently retired units at two power plants.

In total, utilities owned by WEC Energy Group will likely have over $1 billion in recently retired assets by the end of 2026. 

The company also noted a remaining value of just under $250 million for its share of units at Columbia Generating Station slated to retire in 2029, alongside a remaining value of roughly $650 million for units at Oak Creek scheduled to retire next year.

Its customers will pay off that total, plus a rate of return, for years to come.

The company estimates that closing the Pleasant Prairie plant alone saved $2.5 billion, largely by avoiding future operating and maintenance costs and additional capital investments.

Both Wisconsin Power and Light and Madison Gas and Electric also own portions of the Columbia Energy Center, and Wisconsin Power and Light also operates a unit at the Edgewater Generating Station scheduled for retirement before the end of the decade. Neither company provided estimates of the values of those facilities at time of retirement. Andrew Stoddard, a spokesman for Alliant Energy, Wisconsin Power and Light’s parent company, argued against treating plants scheduled for retirement with value on the books as future stranded assets.

How stranded assets occurred: overcommitting to coal

In 1907, Wisconsin became one of the first states to regulate public utilities. The idea was that having competing companies installing separate gas or electric lines was inefficient, but giving companies regional monopolies would require regulation.

Utility companies get permission to build or expand power plants and to raise rates from the three-member state Public Service Commission. The commissioners, appointed by the governor, are charged with protecting ratepayers as well as utility company investors.

A chain-link fence, a “STOP” sign and a tilted “DANGER Demolition Work in Progress” sign stand in front of an open lot with a large industrial building in the background.
A demolition sign is posted at the former site of the We Energies Power Plant on Nov. 13, 2025, in Pleasant Prairie, Wis. (Joe Timmerman / Wisconsin Watch)

Stranded assets have occurred across the nation, partly because of the cost of complying with pollution control regulations. But another factor is that, while other utilities around the country moved to alternative sources of energy, Wisconsin utilities and, in turn, the PSC overbet on how long coal-fired plants would operate efficiently:

  • In the years before We Energies pulled the plug on Pleasant Prairie, the plant had mostly gone dark in spring and fall. Not only had coal become more expensive than natural gas and renewables, but energy consumption stayed flat. By 2016, two years before Pleasant Prairie’s closure, natural gas eclipsed coal for electricity generation nationally.
  • In 2011, We Energies invested nearly $1 billion into its coal-fired Oak Creek plant south of Milwaukee to keep it running for 30 more years. The plant, which began operating in 1965 and later became one of the largest in the country, is now scheduled to completely retire in 2026 — with $650 million on the books still owed. That will cost individual ratepayers nearly $30 per year for the next 17 years, according to RMI, a think tank specializing in clean energy policy. The majority of the debt tied to those units stems from “environmental controls we were required to install to meet federal and state rules,” WEC Energy Group spokesperson Brendan Conway said.
  • In 2013, to settle pollution violations, Alliant Energy announced an investment of more than $800 million in the Columbia Energy Center plant in Portage, north of Madison. But by 2021, Alliant announced plans to begin closing the plant, though now it is expected to operate until at least 2029. 

Various factors encourage construction and upgrades of power plants.

Building a plant can create upwards of 1,000 construction jobs, popular with politicians. Moreover, the Public Service Commission, being a quasi-judicial body, is governed by precedent. For example, if the PSC determined it was prudent to allow construction of a utility plant, that finding would argue in favor of approving a later expansion of that plant.

The PSC allowed utility companies “to overbuild the system,” said Tom Content, executive director of the Wisconsin Citizens Utility Board, a nonprofit advocate for utility customers. “I think the mistake was that we allowed so much investment, and continuing to double down on coal when it was becoming less economic.”

Utilities “profit off of everything they build or acquire,” Stuart said, “and so there is a strong motivation to put steel in the ground and perhaps to even overbuild.”

Conway, the WEC Energy Group spokesperson, argued that the utilities’ plans to retire plants amount to a net positive for customers. 

“We began our power generation reshaping plan about a decade ago,” he wrote in an email. “That includes closing older, less-efficient power plants and building new renewable energy facilities and clean, efficient natural gas plants. This plan reduces emissions and is expected to provide customers significant savings — hundreds of millions of dollars — over the life of the plan.”

Guaranteed profits add to ratepayer burden

The built-in profits that utility companies enjoy, typically 9.8%, add to the stranded assets tab. 

When the Public Service Commission approves construction of a new power plant, it allows the utility company to levy electricity rates high enough to recover its investment plus the specified rate of return — even after a plant becomes a stranded asset.

An aerial view of an electrical facility in the foreground. Beyond it are large industrial buildings, open fields and a rectangular patch of ground covered with blue sections.
The former site of the We Energies Power Plant on Nov. 13, 2025, in Pleasant Prairie, Wis. (Joe Timmerman / Wisconsin Watch)

“We give them this license to have a monopoly, but the challenge is there’s no incentive for them to do the least-cost option,” Content said. “So, in terms of building new plants, there’s an incentive to build more … and there’s incentive to build too much.”

When the Pleasant Prairie plant was shut down in 2018, the PSC ruled that ratepayers would continue to pay We Energies to cover the cost of the plant itself, plus the nearly 10% profit. The plant’s remaining value, initially pegged at nearly $1 billion, remained at roughly $500 million as of December 2024.

Eliminating profits on closed plants would save ratepayers $300 million on debt payments due to be made into the early 2040s, according to Content’s group.

New ‘stranded assets’ threat: data centers

As artificial intelligence pervades society, it’s hard to fathom how much more electricity will have to be generated to power all of the data centers under construction or being proposed in Wisconsin. 

We Energies alone wants to add enough energy to power more than 2 million homes. That effort is largely to serve one Microsoft data center under construction in Mount Pleasant, between Milwaukee and Racine, and a data center approved north of Milwaukee in Port Washington to serve OpenAI and Oracle AI programs. Microsoft calls the Mount Pleasant facility “the world’s most powerful data center.” 

Data centers are also proposed for Beaver Dam, Dane County, Janesville, Kenosha and Menomonie. 

The energy demand raises the risk of more stranded assets, should the data centers turn out to be a bubble rather than boom.

“The great fear is, you build all these power plants and transmission lines and then one of these data centers only is there for a couple years, or isn’t as big as promised, and then everybody’s left holding the bag,” Stuart said. 

An aerial view of a large industrial complex next to a pond and surrounding construction areas at sunset, with orange light along the horizon under a cloudy sky.
The sun sets as construction continues at Microsoft’s data center project on Nov. 13, 2025, in Mount Pleasant, Wis. (Joe Timmerman / Wisconsin Watch)

In an October Marquette Law School poll, 55% of those surveyed said the costs of data centers outweigh the benefits. Environmental groups have called for a pause on all data center approvals. Democratic and Republican leaders are calling for data centers to pay their own way and not rely on utility ratepayers or taxpayers to pay for their electricity needs.

Opposition in one community led nearly 10,000 people to become members of the Stop the Menomonie Data Center group on Facebook. In Janesville, voters are trying to require referendums for data centers. In Port Washington, opposition to the data center there led to three arrests during a city council meeting.

Utilities are scheduled in early 2026 to request permission from the Public Service Commission to build new power plants or expand existing plants to accommodate data centers.

Some states, such as Minnesota, have adopted laws prohibiting the costs of stranded assets from data centers being passed onto ratepayers.

Wisconsin has no such laws.

Shifting cost burden to utility companies

Currently, ratepayers are on the hook for paying off the full debt of stranded assets — unless a financial tool called securitization reduces the burden on ratepayers.

Securitization is similar to refinancing a mortgage. With the state’s permission, utilities can convert a stranded asset — which isn’t typically a tradeable financial product — into a specialized bond. 

Utility customers must still pay back the bond. But the interest rate on the bond is lower than the utility’s standard profit margin, meaning customers save money. 

A 2024 National Association of Regulatory Utility Commissioners report noted that utilities’ shareholders may prefer a “status quo” scenario in which customers pay stranded asset debts and the standard rate of return. Persuading utilities to agree to securitization can require incentives from regulators or lawmakers, the report added.

In some states, utilities can securitize the remaining value of an entire power plant. Michigan utility Consumers Energy, for instance, securitized two coal generating units retired in 2023, saving its customers more than $120 million. 

In Wisconsin, however, utilities can securitize only the cost of pollution control equipment on power plants — added to older coal plants during the Obama administration, when utilities opted to retrofit existing plants rather than switching to new power sources.

Two smoke plumes billow into a blue sky at a power plant next to a lake.
The Oak Creek Power Plant and Elm Road Generating Station, seen here on April 25, 2019, in Oak Creek, Wis., near Milwaukee, are coal-fired electrical power stations. (Coburn Dukehart / Wisconsin Watch)

In 2023, two Republican state senators, Robert Cowles of Green Bay and Duey Stroebel of Saukville, introduced legislation to allow the Public Service Commission to order securitization and allow securitization to be used to refinance all debt on stranded assets. The bill attracted some Democratic cosponsors, but was opposed by the Wisconsin Utilities Association and did not get a hearing.

Democratic Gov. Tony Evers proposed additional securitization in his 2025-27 budget, but the Legislature’s Republican-controlled Joint Finance Committee later scrapped the provision.

Even Wisconsin’s narrow approach to securitization is optional, however, and most utilities have chosen not to use it. 

We Energies was the first Wisconsin utility to do so, opting in 2020 to securitize the costs of pollution control equipment at the Pleasant Prairie plant. Wisconsin’s Public Service Commission approved the request, saving an estimated $40 million. “We will continue to explore that option in the future,” Conway said.

But the PSC expressed “disappointment” in 2024 when We Energies “was not willing to pursue securitization” to save customers $117.5 million on its soon-to-retire Oak Creek coal plant. The utility noted state law doesn’t require securitization.

Stuart said that if utilities won’t agree to more securitization, they should accept a lower profit rate once an asset becomes stranded. 

“It would be nice to ease that burden,” he said. “Just to say, hey, consumers got to suck it up and deal with it, that doesn’t sound right. The issue of stranded assets, like cost overruns, is certainly ripe for investigation.”

Comprehensive planning required elsewhere — but not Wisconsin 

Avoiding future stranded assets could require a level of planning impossible under Wisconsin’s current regulatory structure.

When the state’s utilities propose new power plants, PSC rules require the commission to consider each new plant alone, rather than in the context of other proposed new plants and the state’s future energy needs. Operating without what is known as an integrated resource plan, or IRP, opened the PSC to overbuilding and creating more stranded assets. IRPs are touted as an orderly way to plan for future energy needs. 

“There’s no real comprehensive look in Wisconsin,” Stuart said. “We’re one of the few regulated states that really doesn’t have a comprehensive plan for our utilities. 

”We’ve been doing some of these projects kind of piecemeal, without looking at the bigger picture.”

People hold signs reading “SAY NO TO NEW METHANE GAS PLANTS” outdoors with leafless trees in the background.
Protesters speak against a proposed natural gas power plant in Oak Creek, Wis., on March 25, 2025. (Julius Shieh / Milwaukee Neighborhood News Service)

Structured planning tools like IRPs date back to the 1980s, when concerns about cost overruns, fuel price volatility and overbuilding prompted regulators to step in. Minnesota and Michigan require utilities to file IRPs, as do a majority of states nationwide.

Evers proposed IRPs in his 2025-27 state budget, but Republican lawmakers removed that provision because it was a nonfiscal policy issue.

Northern States Power Company, which operates in Wisconsin and four other Midwestern states, is required by both Michigan and Minnesota to develop IRPs. “Because of these rules, we create a multi-state IRP every few years,” said Chris Ouellette, a spokesperson for Xcel Energy, the utility’s parent company.

Madison Gas and Electric, which only operates in Wisconsin, argued that its current planning process is superior to the IRP requirements in neighboring states. “A formal IRP mandate would add process without improving outcomes,” spokesperson Steve Schultz said. “Wisconsin’s current framework allows us to move quickly, maintain industry-leading reliability and protect customer costs during a period of rapid change.”

How to influence decisions relating to stranded assets

The devil will be in the details on whether the Public Service Commission adopts strong policies to prevent the expected wave of new power plant capacity from becoming stranded assets, consumer advocates say.

The current members, all appointed by Evers, are: chairperson Summer Strand, Kristy Nieto and Marcus Hawkins.

The public can comment on pending cases before the PSC via its website, by mail or at a public hearing. The commission posts notices of its public hearings, which can be streamed via YouTube. 

A barbed-wire fence with security cameras and signs reading “PRIVATE PROPERTY No Trespassing Violators will be prosecuted” stands in front of electrical equipment.
Barbed wire fence surrounds the former site of the We Energies Power Plant on Nov. 13, 2025, in Pleasant Prairie, Wis. (Joe Timmerman / Wisconsin Watch)

Among the upcoming hearings on requests by utilities to generate more electricity for data centers:

Feb. 12: We Energies’ request to service data centers in Mount Pleasant and Port Washington. We Energies says the fees it proposes, known as tariffs, will prevent costs from being shifted from the data centers to other customers. The “party” hearing is not for public comment, but for interaction between PSC staff and parties in the case, such as We Energies and public interest groups.

Feb. 26: Another party hearing for a case in which Alliant Energy also said its proposed tariffs won’t benefit the data center in Beaver Dam at the expense of other customers.

To keep abreast of case developments, the PSC offers email notifications for document filings and meetings of the commission.

The PSC would not provide an official to be interviewed for this article. It issued a statement noting that utilities can opt to do securitization to ease the financial burden on ratepayers, adding: 

“Beyond that, the commission has a limited set of tools provided under state law to protect customers from costs that arise from early power plant retirements. It would be up to the state Legislature to make changes to state law that would provide the commission with additional tools.”

On Nov. 6, state Sen. Jodi Habush Sinykin, D-Whitefish Bay, and Rep. Angela Stroud, D-Ashland, announced wide-ranging data center legislation. One provision of their proposal aims to ensure that data centers don’t push electricity costs onto other ratepayers. 

But there is no provision on stranded assets.

Wisconsin Watch is a nonprofit, nonpartisan newsroom. Subscribe to our newsletters for original stories and our Friday news roundup.

As energy-hungry data centers loom, Wisconsin ratepayers owe $1 billion on shuttered power plants is a post from Wisconsin Watch, a non-profit investigative news site covering Wisconsin since 2009. Please consider making a contribution to support our journalism.

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